Hi, I’m Jule.

I’m a problem solver with a passion for human-centred innovation.

Audit and research presentation video for “Leva App & Buddy” - Universal Design Grand Challenge Technology Winner 2023.

“Why?”

This is my favourite question ever. The question that keeps on questioning.

It’s how I dive deep into every problem, challenge assumptions, and design with purpose. I believe the best solutions come from understanding the “why” — whether it’s improving the user experience or creating something that truly impacts people’s lives.

Curious to see how I’ve turned questions into meaningful design? Check out my case studies below.

  • Photo of phone showing the Leva app next to small electronic device (Leva buddy).

    Leva App & Buddy - Stress and Anxiety Management Made Accessible for Everyone

  • Photo of Vodafone UX mock-up

    Vodafone PAYG - Conversion Rate Optimisation for Consumer Purchase Journey

  • Photo of MU Cash UX mock-up

    MU Cash - Fundraising Made Easy for College Clubs and Societies

  • "Jule exceeded my expectations of an intern while working as part of the online sales team at Vodafone. She consistently demonstrated passion for user experience and design, the ability to derive valuable insights from complex problems and great stakeholder management skills. I would happily have her back as part of our team and am confident she will succeed in whatever she sets her mind to next."

    Stephen Kerr, Product Owner, Vodafone (2021)

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Check out some of my other creative work.